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90-Day Growth Roadmap

Find what’s costing you sales. Then spend 90 days fixing it.

A full audit of your marketing, a 90-day roadmap with a target on every step, and 90 days putting it into action with you.

£5,995One fixed price for all three.

Example audit● Under-performing
49/100
Website71
Search52
Email57
Paid ads29
Tracking38
Revenue opportunity£155,688 a year
Why start here

“Can you tell me which of your marketing produced last month’s sales?”

It’s the first question we ask every new client, and most can’t answer it. Not because they aren’t trying: the website, the socials, the emails and the ads were all set up at different times, by different people, and nobody has looked at them together.

The 90-Day Growth Roadmap is that look, and then the work. We go through every part of your marketing the way your customers meet it, find where sales are slipping through, put the fixes in order, and spend the next 90 days putting them right with you.

What we score

Twelve areas. Eighty-eight checkpoints.

Each checkpoint is scored from missing to strong, with the evidence written down. Weighted by how much it moves sales, they add up to a score out of 100 for every area.

01

Strategy & goals

Whether marketing is aimed at a number, with a plan and a budget behind it.

02

Messaging & positioning

Whether a stranger gets what you do, who it’s for and why you, in five seconds.

03

Brand & identity

Whether the business looks as good as it is, and the same everywhere.

04

Awareness & reputation

Reviews, your Google profile, press and what people find when they look you up.

05

Website & conversion

Speed, mobile, calls to action and trust: whether visitors become enquiries and sales.

06

Search & SEO

Whether you show up when people search for what you sell, on Google and in AI answers.

07

Social media

Whether social builds an audience that buys, not just one that likes.

08

Video & photography

Whether your pictures and films make people want what you sell.

09

Email & CRM

Whether you keep in touch with people who’ve shown interest, and sell to them again.

10

Paid advertising

Whether Google, Meta and LinkedIn spend is targeted, tracked and profitable.

11

Tracking & attribution

Whether you can say which marketing produced last month’s sales.

12

Customer journey & retention

Whether enquiries are followed up fast, and customers come back and refer.

What you get

The audit, the roadmap and the 90 days

01

A full audit, scored by hand

All twelve areas against 88 checkpoints, with the evidence behind every score, so you can see exactly where sales are slipping.

02

Inside your accounts

Google Analytics, Search Console, your ad accounts, email platform, social and your booking system or CRM, checked from the inside with the numbers pulled out.

03

Your baseline

Your revenue, your target, your margin, your budget and the hours your team actually has, so the plan fits the business you are.

04

A 90-day roadmap

Every step says what to do, why, who does it, what it costs and the number it should move. Tracking comes first, so every change after it can be measured.

05

90 days putting it into action

We work through the roadmap with you: the fixes, the set-up and the campaigns, done by us or briefed for your team and suppliers.

06

A day-90 review

What moved against the baseline, what didn’t, and what the next twelve months should focus on.

How it works

From first call to results you can see

STEP 1

Book a roadmap call

30 minutes with Blake: your goals, your numbers, and whether the 90 days are the right fit. Take the free scorecard first and we’ll start from your answers.

STEP 2

We audit everything

All 88 checkpoints, plus the accounts that matter, with read-only access to start. We set your baseline numbers with you.

STEP 3

You get the roadmap

Your 90-day plan as a private link and a PDF, walked through together, with a target on every step.

STEP 4

We action it together

Ninety days working through the plan, then a review of what moved. If it’s working, we plan the next twelve months.

The 90-Day Growth Roadmap
£5,995

One fixed price for the audit, the roadmap and 90 days putting it into action with you.

Book your roadmap call
After the 90 days

Once you can see it working, keep going for twelve months.

When the day-90 review shows the improvement in your numbers, we can carry on as your Fractional CMO: a 12-month plan built on what worked, led with you month by month.

See the Fractional CMO retainer →

Not sure yet? Start with the free scorecard.

Seven minutes, twelve areas, an instant score and the three fixes worth the most. It’s built on the same framework as the audit, so your roadmap call starts from your answers.

Take the free scorecardBook your roadmap call